Alexa traffic ranking is being used by many webmasters and web advertisement services to measure the success of websites and has been a topic on many forums and blogs. Most talked about topic is on how to improve your traffic ranking and how accurate the ranking is.

In a nutshell, Alexa rating shows number of page views and number of users particular website receives. According to Alexa, the traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users. However, Alexa only works on Windows systems using Internet Explorer.

So what if your website is really popular by non - Alexa Toolbar and non-Windows users? There are many scripts out there that will generate fake hits to your website, and some users of such scripts reported dramatic improvements in their Alexa ratings. But if the traffic is only tracked through the Toolbar users how can a fake hits script improve your ranking? They shouldn’t and they can’t.

Sill, those scripts are very popular and are sold anywhere between $10.00 and $200. I am almost done writing a PHP script that uses proxies to generate fake hits and you will find it on bewebmaster.com for free very soon. But if you really want to improve Alexa Traffic Ranking install Alexa Toolbar on your work, school, home or any other computer you use to visit your website and soon you will start seeing increases in ranking.